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John Lewis Window Display

Window Display & Branding

This is the project attended D&AD competition in 2016. The brief was given by John Lewis (UK). This is the idea for the window display design in autumn. The concept is that you can feel that home can be like outdoor. In contrast, outdoor also can let you feel like home. It depends on how you define your home. For the target 50+, they make me think of the atmosphere is elegant. The face constructs by oversized objects. It is the idea that how visual tension makes the window looks fancy and creative.

 

I hope the window can be extended and won't be blocked in particular space. The 360 panorama camera combine with the verity reality (VR) idea. It can link for online shopping as well. It is the multifunctional window display.

© 2030 by Nilia Chan

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